Impact of the Google’s March 2024 Core Update on Websites

The Google’s March 2024 Core Update has created a buzz in the digital marketing community, significantly impacting website rankings. Like all other core updates. This update is designed to improve the user experience by providing more relevant and high-quality search results

However, it can also cause fluctuation in rankings for many websites. Leading to confusion and frustration for website owners and SEO professionals. One of the significant impacts of this core update is the shift in ranking positions for various websites.

Many websites that were previously performing well have experienced a drop in their rankings. While others have seen a significant improvement. This phenomenon is not just limited to a particular niche or industry. It has been observed across different categories of websites

Some experts believe this core update focuses more on content quality and user signals rather than specific technical aspects such as page speed or structured data. This means that websites with well-written, informative, and engaging content are likely to see an increase in their rankings, while those with thin or duplicate content may face a decline. Another aspect that is affected by this update is relevancy.

Websites that closely match search intent and provide valuable information are rewarded with higher rankings than those that do not fulfill these criteria. This highlights the importance of understanding your

needs and tailoring your content accordingly. Google has also mentioned that the March 2024 Core Update aims to prioritize expertise, authority, and trustworthiness (E-A-T) in its ranking algorithm.

This means that factors such as backlinks from reputable sources, author expertise, and overall website credibility significantly determine website positions after the core update.

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